The China Post news staff
TAIPEI -- Nestle's Creating Shared Value Advisory Board has awarded the first Nestle Prize in Creating Shared Value to the Cambodian branch of International Development Enterprises (IDE), an international not-for-profit organization, which uses market-based approaches to increase the income of the rural poor by improving market access, boosting agricultural production, and creating sustainable local businesses.
Starting in 2005, IDE (www.ideorg.org) Cambodia developed a network of 60 independent small entrepreneurs in rural regions of Cambodia called Farm Business Advisors.
These advisors give technical advice to more than 4,500 small-scale farmers to help them expand their productivity, while selling them products such as high-quality seeds, fertilizer, plastic fencing and irrigation equipment and services.
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